Microsoft went all out for the reveal of the Xbox One.

It hosted two massive launch parties in both NYC and Los Angeles, California for fans who pre-ordered the consoles.

We headed over to the party at the Best Buy Theater in Times Square.

The setup was a gamer's dream. There were tens of consoles to play, multiple bars, and a live concert featuring Macklemore and Ryan Lewis.

It was an experience unlike any other.

We headed over to Times Square for the big Xbox One Launch party.

The party took place off of 7th Ave at the Best Buy Theater.

Fans who pre-ordered the next-gen console waited anxiously in line to enter.

They were treated to free food and Xbox swag including those green hoodies.


See the rest of the story at Business Insider

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